Pet Gorilla : Game of Thrones


May 20th, 2014

Screenshot 2014-05-20 09.46.44

Pet Gorilla worked with agency 360i to create the ‘Take the Throne’ digital experience to launch the fourth season of Game of Thrones on HBO. Users who tweeted #takethethrone found their tweet added to a digital Iron Throne, comprised of thousands of other tweets made out of the letters of words from fans’ social media claims, much like the 1,000 surrendered swords of the real Iron Throne. This Throne is a 3D interactive WebGL model that can be explored in stunning detail. Stake your own claim and check it out. 

Roster company: Pet Gorilla

Agency client: 360i

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