Lollipop : Share a Carol

You need to upgrade your Flash Player This is replaced by the Flash content. Place your alternate content here and users without the Flash plugin or with Javascript turned off will see this. Content here allows you to leave out noscript tags. Include a link to bypass the detection if you wish.

Dec

TAGGED:

Lollipop worked with GSD&M on the design and development of Shareacarol.com, the digital component of the 2011 holiday campaign for GSD&M client TJX brands – comprised of Marshalls, T.J.Maxx and HomeGoods. The campaign’s digital footprint encompassed fully functional experiences on a web site, Facebook and on iOS and Android devices. Users were able to enter any address, and via Google Street View receive a live action carol sung at an image of their front door complete with snow, twinkly lights and even a reindeer.

View the site at Shareacarol.com

Aarra Agency: Lollipop
Client: TJX
Ad Agency: GSD&M

No Comments »

No Comment

No comments yet

Trackback URI | Subscribe to the comments through RSS Feed

Social

To get the latest Aarra news, check out our Facebook and Twitter, or sign up for our newsletter.
About Aarra

Aarra is the first strategic sales management agency of its kind. We oversee national business development for a comprehensive portfolio of best-in-class digital shops. These boutique portfolio companies look to Aarra to procure work from world-class advertising agencies and brands, partnering in design and production to deliver award-winning creative across a variety of capability sets within digital marketing.

For the advertising agencies we support, our role is a mix of matchmaker, deal broker, strategist, catalyst, consultant and trusted partner. We connect clients with the capabilities they need, from mobile to microsites, applications to installations. We realize, however, that no matter the project scope, finding a suitable vendor goes beyond simply who can do the work. Partnership is rooted in culture and creative synergy, location and availability. We’re experts in these kinds of relationships. We maintain objectivity in selection, save valuable time for decision makers, and provide a framework to expedite ideation, technical approaches, budgets, and procurement. We’re the first in the digital world to offer this unique utility, and we’ve assembled only the finest in digital production to support it.
Recent Posts
Work By Expertise
- : Industry News :
- Aarra Insight
- Banners
- CG/3D/FX
- Digital OOH
- Enteractivity
- Facebook
- HTML5
- Interactive
- iOS Dev
- iPad
- Live action
- Mobile site
- Motion Design
- Social
- Twitter
- Uncategorized
- Video games

TAGGED: