Ford CMax HPTO
The ID Corp was proud to work with Team Detroit on a ground breaking, first of its kind home page take-over for MSN.com. Using a click and drag interface, the site visitors are treated to a hidden panel that not only keeps them engaged, but also fills their screen with three games and a video player in one shot developed by ID. Also, of note are the three games that were built to not only live inside the banner, but as stand alone ads. Working with animation teams in NY and Italy to pull off the famous “La Linea” character, we were able to not only bring him to life, but also create some fun games that showcased the Cmax and it’s features.